Content marketing is a marketing method for creating and distributing valuable, relevant, and consistent content for a specific audience.
The goal of content marketing is to help your audience cope with challenges, improve their quality of life, and to establish yourself as a trusted thought leader.
The Role of Content Marketing in 2021
The impact of the coronavirus is being felt around the world.
Shopper needs and habits are rapidly changing, which poses new challenges for marketers.
In 2021, 90% of marketers consider content marketing to be the most effective tactic for acquiring customers.
Among the companies already using content marketing, 75% have increased their search and content budgets.
According to Smart Insights statistics, within one minute, 500 hours of content are uploaded to YouTube, 78 million posts are published in WordPress, and 350 million tweets are published on Twitter.
To survive in this competitive environment, you need a good content marketing strategy to bring your business sales and increase customer loyalty.
Who this course is for:
- Everyone who wants to gain the necessary digital marketing skills to pursue an online career.
- Marketers – this course will expand your skills and teach you how to work with different tools that help you create content that sells.
- Entrepreneurs – entrepreneurs will be able to use the acquired skills to promote their own project online and create relevant content for their audience.
- Digital Marketers – become a master at creating a content marketing strategy. After completing the courses, you will be able to bring more value to your company and create selling content.
- SMM marketers – this course will make you a master of creating relevant content for your target audience and followers on media.
- Content marketers – after completing this course, you will learn how to create a content plan based on strategy. You will know how to work with keyword analysis tools, and based on data, create popular content that sells.
What you’ll learn
- How to create a content marketing strategy
- How to find a target audience and create relevant content for it
- How to form a content plan
- How to create popular content that sells
- How to get more subscribers and loyal customers by using engaging content
- How to optimize content for good search engine visibility
- Master popular analysis services
- How to search for popular keywords
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Free Download Links-
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